A logo redesign for Meyers, a cleaning service company. While the "swoosh" and circled name idea isn't unique, it was an existing element from the previous logo, helping to bridge the gap between the old and new designs.

Despite being a simple design, the company has a long history with neat and simple current branding. Therefore, I chose a clean but bold sans-serif typeface to convey a modern, professional aesthetic without being overly corporate.